NEWTOWN, Conn. — The National Shooting Sports Foundation (NSSF), the trade association for the firearms and ammunition industry, has promoted Laura Springer to manager of emerging media.
In her new role, Springer will manage NSSF’s online efforts, including websites, mobile application development, social media and digital publications. Springer has been with NSSF since 2000, serving as webmaster.
“Laura brings a broad skill set to her new role at NSSF, and her experience, technical knowledge and forward thinking will help NSSF continue to evolve in the digital age,” said Bill Dunn, NSSF managing director, marketing communications.
At NSSF, Springer has played a key role in the development and management of NSSF’s websites and the development of the recently launched Where2Shoot mobile app.
Springer began her web development career in 1995, serving as webmaster for a New York-based publishing company followed by a Connecticut-based Internet service provider. A novice shooter, she enjoys target shooting whenever the opportunity arises.