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National Shooting Sports Month: The Numbers are in from the NSSF

From our friends at the National Shooting Sports Foundation (NSSF) about National Shooting Sports Month

The final numbers are in, and we’re pleased to report that NSSF’s National Shooting Sports Month, celebrated in August, was a major success.  After just two years of promoting this initiative, we’re confident in saying that National Shooting Sports Month has become the recognized celebration of recreational shooting nationwide.

To our generous sponsors and dedicated partners, I extend a sincere thank you for helping National Shooting Sports Month reach new heights in 2018.
National Shooting Sports Month NSSF

Statistics from the second National Shooting Sports Month help tell the success story:

  • More than 1,000 events were listed by shooting ranges and firearms retailers;
  • More than 75 industry companies and organizations supported National Shooting Sports Month;
  • More than 40,000 people entered the Trigger Time Sweepstakes;
  • 13,000,000 impressions about National Shooting Sports Month were totaled on NSSF digital and social media channels.

New this year, NSSF’s LetsGoShooting.org website is the place to find shooting and sales events near you.  Additionally, the site provides new and experienced shooters with a wealth of information about the shooting sports, tips on being a safer shooter and how to improve shooting skills.  Also included are resources on how to find a range or retailer near you, as well as how to invite someone to go target shooting.

We’re excited about National Shooting Sports Month, and the growth and benefits it can bring to your business or organization.  As you’re working on next year’s marketing budgets and calendar schedules, make sure to incorporate the 2019 National Shooting Sports Month campaign into your plans.  By promoting the enjoyment of shooting to customers, members and newcomers, we will grow the shooting sports that much faster.

Learn more about the possibilities by contacting Zach Snow, Director of Shooting Range Services, at zsnow@nssf.org.

Mission of the NSSF:

To promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of more than 12,000 manufacturers, distributors, firearms retailers, shooting ranges, sportsmen’s organizations and publishers.

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