Publisher/Editor Barbara Baird is a freelance writer in travel and outdoor markets. Before launching The WON in 2008, she worked as a newspaper and then magazine editor. Her bylines can be found at Field and Stream, American Hunter, Outdoor Life and other outdoor publications.
Barbara writes “Babbs in the Woods” at The WON and is a contributing editor at Shot Business magazine. Her bylines have appeared in America’s 1st Freedom, Fly Fisherman, AAA publications, St. Louis Post-Dispatch, Columbia (Mo.) Tribune, Springfield (Mo.) News-Leader, SHOT Business, SHOT Daily, Shooting Illustrated, AAA publications, Show Me Missouri, National Shooting Sports Foundation publications and a host of other magazines and newspapers.
Barbara is available as a speaker or to conduct workshops on the following topics: women in the outdoors, the women’s outdoor market, traveling Missouri and why content marketing matters. Contact her here at The WON. Visit The Accidental Ozarkian travel blog.
Michelle Cerino, aka Princess Gunslinger, is the managing editor at The WON. She also is the author of “Gear Up,” sponsored by Springfield Armory and “Princess Gunslinger.”
Jackie Baird Richardson is an interior designer, editor at The WON and avid junker. Watch for her design tips and occasional crafting ideas, bringing the outdoors indoors.
JoAnna Anderson is a successful real estate investor, realtor, speaker, coach and radio host. She excels at marketing, negotiations, team building and management, outsourcing and partnering with county officials to improve communities while creating real estate solutions for homeowners. Her business focuses on wholesales, rehabs, and buy and holds.
Prior to becoming a real estate investor, she was a high school biology teacher for 14 years. She strongly believes that you can “give a man a fish, and feed him for a day, but if you teach a man to fish, you feed Him for a lifetime.” She enjoys making sure that generations of bellies are full for a lifetime as she shares her knowledge with others – especially her 2 daughters, 27 siblings, 63 nieces and nephews, and an immeasurable amount of greats. Educating others is both her passion and her gift.
Jen Barcklay is a retired civilian field helicopter mechanic with a lifelong fascination with anything that goes boom. She has been blessed to be able to help others by spending most of the last 20 years involved in firefighting and EMS operations in various locations around the world. She is also a US Army veteran.
We are here to empower girls and shooting sports. At 15-years old, we are the next generation of female hunters and need to be able to speak up to protect our hunting rights and protect the Second Amendment.”
Sharenda Birts is the Director of Community Affairs and one of the 4 founding members of wildHERness, a diverse group of outdoorswomen passionate about providing females with a connection to the outdoors through workshops, events, mentoring and community service. Her passion for the outdoors began when she began to learn how to safely handle a firearm and clean it. She does not come from a family background of firearms or outdoorsman and did not have any exposure to the outdoors until she joined a sporting clays league that persuaded her to attend a pheasant hunt. Although Sharenda is a new hunter, she is passionate about sharing her adventures to inspire other city born-and-raised minority women – with the message that they, too, can learn how to explore the outdoors, no matter what their ages. Sharenda is an NRA certified pistol, shotgun, and metallic cartridge reloading instructor who comes from a background with 25 years in the banking and equity investment industry. She also admits to being addicted to clay sports, along with upland and waterfowl hunting. Sharenda’s gearing up for angling and fly-tying in the near future.
Lynne Green is on to her next adventure after more than 4 years in Maryland with Caesar Guerini and Fabarm as the Brand Manager for Syren — their guns made for the ladies. She has attended dozens of demos and events and has been honored to get to meet and introduce hundreds of ladies and young girls (and lots of boys and men too) to all 3 brands and shotgun shooting! Lynne has learned so much about shotguns, gun-fit, eye dominance and mechanics, that shows her just how much more there is to learn. Lynne is now doing marketing and branding consulting and also plans to stay active in the outdoor industry, do more hunting and sporting clays, shooting lessons and adding some fly fishing to her repertoire. She’ll be based in the DFW area.
Ali Juten is an outdoor enthusiast, hunter, writer and host of Empower Outdoors Podcast. She previously worked in corporate communication in women’s fashion but, has since transitioned to the world of freelance as an outdoor writer and digital media content strategist. Besides her Journalism degree, Ali also has a bachelor’s degree in International Studies and has traveled to a total of 11 different countries. Her background gives her a unique perspective with the hope to inspire other women to participate in all things outdoors. Ali reviews products for us the old-fashioned way. She puts them to the ultimate tests and give us her honest, thorough opinion.
Vera Koo is an 8-time National Action Pistol Woman Champion who holds 2 World individual titles. Her most recent win was a Gold for Team Women (2-persons team) at the NRA World Action Pistol Championship in Germany in September 2012. And Vera is proud to be part of the United States Action Pistol Shooting Team since 1999. She is passionate about sharing her love of the shooting sport and the pressures of being a competitive athlete while challenging cultural expectations.Vera is a 67-year-old, first-generation American Chinese woman and has been married to her husband for 45 years. She has 3 grown children and 4 granddaughters. She holds a Bachelor of Arts degree in graphic design. An avid sportswoman, she has mastered downhill skiing, windsurfing, equestrian jumping, water-skiing, backpacking and hiking. She loves gardening, sewing and enjoys movies and hanging out with friends.Writing her column “Vera Koo” at The WON is both a challenging feat and an exciting adventure for Vera. She is looking forward to learning a new craft and will be looking for feedback from her readers. Visit Vera Koo online.
Ashlee Lundvall writes a blog titled “Redefining Life,” that follows her rise from a debilitating injury as a teenager to Ms. Wheelchair USA in 2013. Her first book, “A Redefined Life,” was released in February of 2016, and she was recently invited to join the National Pro Staff for Mossy Oak and the NRA’s Disabled Shooting Sports committee, and is on the President’s Council for Sports, Fitness & Nutrition. Ashlee is also the recipient of the 2017 SCI Foundation Pathfinder Award. Ashlee truly shines as a keynote speaker at outdoor industry and disability related events and conferences. She is passionate about mentoring newly injured patients, and loves to pass on her love for adapted outdoor recreation!
Hollis Lumpkin writes that she is a “simple girl living in the Lowcountry of South Carolina, but I happen to have a great love for the outdoors, particularly hunting and fishing.” She is a duck-hunting freak. Hollis pens an exclusive version of “The Bright Side of the Road.”
Julie Park was born in South Korea, raised in Canada, and is now living in her beloved Rockies in beautiful Colorado Springs with her husband and 5 kids. An attempted break-in transformed this stay-at-home, unassuming woman into a pistol-packin’ mama serious about the safety of herself and her loved ones. She is a certified NRA pistol instructor and Chief Range Safety Officer, and has been teaching and training women (and men!) just like her for the past several years. She has been a chapter and state leader in women’s shooting organizations and an instructor at her local range. She loves discovering new guns and products for women and sharing her passion with others. If she’s not shooting and training, she is homeschooling her kids, enjoying travels and connecting with her favorite books and people.
Emily Perreira was born and raised on the beautiful island of Maui. She began hunting at the age of 5, on trips to Texas. The once pastime and hobby has now become a great passion. Selected as the 2016 Safari Club International and Cabela’s “Young Female Hunter of the Year,” Emily is a licensed guide for Maui Hunting Safari and hunts every opportunity she gets. Watch for her trending reviews on modern hunting gear and firearms. Emily pens “She Guides,” a column that features hunting tips and tactics, sponsored by Remington Outdoor Company.
Amy Ray is the owner of The Sisterhood Of The Outdoors, an organization that creates opportunities for women to hunt, shoot and fish. Amy is a pro-staff shooting instructor with Shoot Like A Girl. Amy is certified as an NRA pistol instructor and Refuse to Be A Victim instructor. As a member of the Freedom Hunters advisory board, she helps to expand hunting opportunities for servicewomen, Gold Star wives and daughters of fallen heroes. She also is an avid hunter and shooter and loves mentoring others in the outdoors.
Makayla Scott lives in the mountains of West Virginia and shoots, hunts and does all things outdoors, with enthusiasm that is off the charts. Makayla is sponsored by MEC Outdoor and CZ-USA. She was part of the team from CZ-USA that broke the world record for most clays broken by a 5-person team in 12 hours (Oct. 2019) and holds the official Guinness World Record. Makayla also contributes a monthly article to The WON.
Avery Skipalis is the owner of Skip’s Tactical Solutions, an organization that focuses on empowering women, men and children to make sure that no one else becomes a victim. She gained her firearms experience from the military where she’s been a military firearms instructor for 10.5 years. She’s also a certified NRA rifle and pistol instructor and Glock Advanced Armorer since 2015. She’s attended Sig Sauer Academy, FNH, Special Operations Command Armorers courses as well as multiple Advanced Shooting Schools across the United States. She resides in Florida with her husband and 2 kids. She’s currently serving in the United States Air Force and loves sharing her passion with others. She thinks it’s important that women also feel like they’re in control of their own safety.
Cheryl Todd, owner of AZFirearms.com and cohost of Gun Freedom Radio, has more than 30 years of experience in the firearms business and holds a degree in Psychology a Master’s Degree in Organizational Leadership, which allows her to bring a unique voice to the gun world. Cheryl pens “The Flame,” a column sponsored by Gun Freedom Radio, that focuses on the Second Amendment and firearms. Cheryl is a sought after speaker and panel moderator at local and national levels. Cheryl has been an invited speaker at the National Gun Right Policy Conference and the National Shooting Sports Foundation Industry Summit, and she has appeared on various local news outlets and C-Span.
Jessica White is the founder of Wander Woman – Kansas, an outdoor education program for women near the Kansas City area. She grew up with a family that spends time outdoors, which provided her a great deal of experiences. She has gone on every kind of hunting and fishing trip imaginable with her Dad. While he liked that part of the outdoors, her Mom, on the other hand, taught her the love of camping, canoeing, caving, rappelling and all kinds of outdoor sports. Jessica still enjoys trips with them, but she started Wander Woman to encourage other women to find themselves in the outdoors.
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