Sales of Sage ‘GRACE’ fly rod to support Casting for Recovery mission

Manchester, Vermont –  Casting for Recovery is pleased to announce that Sage Manufacturing, a fly-fishing industry leader, has released a special rod whose sales will benefit the organization: the GRACE fly rod. Sage has a history of building a special fly rod with proceeds benefiting breast cancer recovery and research. With the new GRACE rod, a portion of each sale will go to fund the mission of Casting for Recovery, a national, non-profit support and educational program for women who have or have had breast cancer.
Sage GRACE fly rod

Photo courtesy of Sage Manufacturing


“Our non-profit organization is dedicated to giving women powerful tools to overcome the challenges of breast cancer,” notes executive director Lori Simon. “Because the Casting for Recovery quality of life program is provided to women of all ages and stages of breast cancer at no cost to them, we are grateful for this partnership with Sage. Donations from the sale of the GRACE rod will allow us to expand our program to more women in need of support.”

The GRACE rod is made using a slender profile rod blank in an iridescent pink color. The pink and black wraps and pink aluminum reel seat round out the rod’s beauty and complement its name. GRACE is an 8’6″, 5-weight in a 4-piece configuration. The rod is fast-action but with a soft feel resulting in a responsive, comfortable-to-cast fly rod. The GRACE rod has hard-chromed snake guides and comes in a pink rod tube. Retailing at $495, Sage is donating $50 of each rod sold to Casting for Recovery.

“Supporting such a passionate group of women in their fly fishing pursuits while helping to empower them to overcome this terrible disease means a great deal to us at Sage,” notes Sage Marketing Manager, Eric Gewiss. “Breast cancer touches many of our lives. My own mother is a breast cancer survivor; many of us have a family member or know someone close to them who has battled the disease. The GRACE rod expresses Sage’s enthusiasm to help breast cancer survivors the best way we know how – by building an elegant fly rod that embodies the meaning of GRACE, the beauty of form in motion.”



About Casting for RecoveryCasting for Recovery retreats incorporate counseling, medical education and fly fishing to promote physical and mental healing. Casting for Recovery provides an opportunity for women whose lives have been profoundly affected by breast cancer to gather in a beautiful, natural setting and learn fly-fishing while addressing emotional and physical issues of survivorship. By the end of 2012 Casting for Recovery will have served over 5,700 breast cancer survivors nationwide. Casting for Recovery retreat programs are offered at no cost to the participants. Numerous medical and psychosocial professionals and institutions consider Casting for Recovery one of the leading programs providing support for women with breast cancer. 


About Sage Manufacturing

Founded in 1980, Sage was created with one idea in mind – to build the world’s finest performance fly rods. Passionate about creating fly fishing products that continually exceed expectations, Sage strives to seek performance advantages through new materials and designs based on a foundation of research and innovation. Sage also offers fly reels, fly lines, apparel, accessories and luggage for avid anglers. For more information, please visit    



  • About The WON

    The Women's Outdoor News, aka The WON, features news, reviews and stories about women who are shooting, hunting, fishing and actively engaging in outdoor adventure. This publication is for women, by women.


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